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HIRO

still-life. photographer. director.
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SHISEIDO | Anessa x Jackson Wang

Hiro K August 29, 2026

資生堂ANESSAのアジア向けグローバルキャンペーン。上記は東京でのライティングテストを経て、本番撮影は上海で行いました。アンバサダー王嘉尔(Jackson Wang)さんの撮影は、中国の著名フォトグラファー于聪(Yucong)氏によるものです。

液体は濃度や素材を複数テスト、光の下での表情の違いを確認した上でスタイリングを決定しました。

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资生堂ANESSA安热沙的亚洲区全球campaign,防晒全系列的产品拍摄。灯光测试在东京完成,正式拍摄在上海。液体部分测试了不同的浓度和材质。王嘉尔的部分由时尚摄影师于聪拍摄。

Product photography for ANESSA by Shiseido — a global campaign for Asia and beyond, featuring its full suncare series.

Lighting & Styling tests were done in Tokyo; the actual shoot took place in Shanghai. For the liquid, we tested several materials and concentrations, comparing how each one behaved under the light before deciding on the final styling. Some of those tests are posted above.

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Photographie produit pour ANESSA de Shiseido — une campagne mondiale pour l'Asie et au-delà, couvrant l'ensemble de la gamme solaire.

Les essais d'éclairage ont été réalisés à Tokyo, la prise de vue à Shanghai. Pour le liquide, plusieurs matières et concentrations ont été testées afin d'observer leur comportement sous la lumière avant d'arrêter le styling final.


Credits:

Client: ANESSA / Shiseido
Agency: Ogilvy Shanghai
Product Photography: Hiro @lipsbyhiro
Celebrity Photography: Yucong (Agent Pro Beijing)
Production: Hamlet @hamlet.tv


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Tags cosmetics, beauty, tokyo, shanghai, still-life, photographer, campaign, kv, hiro, ultimune, 資生堂, フォトグラファー, 美妆, 摄影师, 产品, 资生堂, shiseido, Anessa, アネッサ, 安热沙, Jackson Wang, 王嘉尔, コスメ, ビューティー, テクスチャー

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  • Hiro K
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    • Jun 22, 2020 スタジオ業務再開のお知らせ
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    • Nov 6, 2017 New Work
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    • Mar 12, 2017 In Shanghai
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